ABOUT
Robb McNeill is a multi-disciplinary creative and strategist currently located in Portland, Oregon. After growing up on the east coast, Robb received his BA in Business Marketing with a minor in Studio Art from Bethel University in St. Paul, MN. Robb began his creative career in Minneapolis at General Mills. Robb spent four years working at the corporate CPG giant where he formed the in-house agency The Bellshop, and launched internet-breaking campaigns like the Hamburger Helper Mixtape, and Totino’s 4:20.
After transitioning to agency side, Robb started as a Senior Art Director for Latitude, a strategic design agency in Minneapolis, before being promoted to Associate Creative Director and relocating to their West Coast office in Portland, OR. Robb fostered client relationships, while leading strategy, creative direction and management of creative teams working on projects for clients such as adidas, Nike, and Reebok. (Full client list below)
In July 2021, Robb joined the Swoosh aka Nike, as a Brand Narrative Manager on the Global Brand Creative team. Kicking things off with the heart of the beloved brand, Robb joined the Nike Running team, continuing the ongoing “Runners Helping Runners” campaign, launching the Pegasus 39, as well as leading the “Nike’s Guide to Running” Chapter 4. After two seasons, Robb transitioned to the Nike Training and Yoga side of things, launching the Metcon 8, and interviewing a large group of Nike Trainers and Yoga Instructors telling stories around “Progress Starts Here.” with franchises like “First Take,” and “Quick Tips.” After two seasons, Robb transitioned once again to join the Lifestyle team, first working on the 2023 Women’s World Cup, and eventually the 10th year anniversary campaign for Nike Tech Fleece.
Creative Director by day, Entrepreneur and Artist by night, Robb also owns and operates iMPuLSe Creative, an artist-collective specializing in murals.
CONTACT
📱 651.249.1610
CLIENTS
adidas, adidas originals, adidas football, adidas hockey, adidas running, Nike, Puma, Reebok, PF Flyers, Footlocker, Champs, Speedo, World Poker Tour, Parley, MN Wild, Tampa Bay Lightning, Dallas Stars, Nature Valley, Under Armour, Asics, LEGO, Highland Park Whisky, Twitch, Yeezy, Biyombo Foundation, Totino’s, Food Should Taste Good, Annie’s Homegrown, Hamburger Helper, Cheerios, Bugles, Yoplait, Gogurt, Pillsbury, Bugles, Bisquick, Liberté USA Yogurt, Mountain High Yoghurt, Chex Mix, Lucky Charms, Old El Paso, Nature Valley, Wheaties, The Body Shop, Dicks Sporting Goods, DSG, Latitude, Where Eagles Dare