adidas Hockey approached us to design and produce an experience for the 2019 NHL All-Star Game in San Jose, CA hosted by the Sharks. adidas Hockey worked with Parley to create jerseys that were created using recycled ocean plastic. Each jersey is made to be a symbol of change in the movement to protect the ocean. It was up to us to create a show-stopping experience which intrigued guests, showcased the jerseys and open a dialogue, educating guests on the threat of ocean plastic and it’s negative effect on our environment.

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